Author: David Wellisch
David Wellisch
CEO & Co-Founder
Driving Brand Growth: Overcoming Polarization with Cultural Intelligence
Marketing Leaders from PepsiCo, Comcast, and Diageo discuss insights for growth at Collage and Publicis Media’s 2024 Cultural Fluency Summit.
Collage and Publicis Media to Co-Host 2024 Annual Cultural Fluency Summit in NYC, Oct. 9
An exclusive look at the actionable cultural insights that help brands authentically engage today’s diverse America.
Q2 Product Round-up: Features and Insights for Depth of Understanding and Actionability
Transforming Collage into the only cultural intelligence engine that fuses consumer, brand and industry insights focused on developing new features.
Explore How Your Brand Stacks Up Against Your Competitors & Category
Check out our new Head-to-Head brand dashboard in fluen.ci, which can be pre-loaded with a thousand brands. View these brands side-by-side to quickly spot opportunities, threats, and inspiration. That’s 499,500 different combinations of comparisons!
Black History Month 2024: Insights for Authentic Engagement & Empowerment
Black History Month, February 1—29, 2024, is a key opportunity for brands to celebrate Black achievements and contributions to American culture. Black cultural holidays are booming in the United States, and Black Americans don’t shy away from acknowledging the hard realities of Black history, even as they celebrate.
How Cultural Fluency Wins in a Polarized America
CMO’s from Hyundai, NFL and Translation + United Masters weigh in at Collage Group and Disney Advertising’s 2023 Cultural Fluency Summit.
Collage Group Launches New Software Solution, fluen.ci, Offering Instant Access to Brand-Specific Cultural Insights
Collage Group launches an all-new, AI-powered SaaS application, fluen.ci, to give marketing and insights professionals access to deep insights grounded in 12+ years of research.
Standing Strong: Supporting LGBTQ+ Consumers During Pride Month and Year Round
Pride Month serves to recognize and celebrate all LGBTQ+ people while also honoring the incredible achievements and contributions of the community.
Standing Strong: Supporting LGBTQ+ Consumers During Pride Month and Year Round
Pride Month serves to recognize and celebrate all LGBTQ+ people while also honoring the incredible achievements and contributions of the community.
QRCA Views: David Wellisch on the Importance of Gaining Cultural Fluency to Win Hearts and Minds in Multicultural America
When studying the demographics of the country, you see that all the growth is being driven by diverse America.