industry insights

Quick Service Restaurants

Leverage Collage’s cultural intelligence engine to understand and connect across segments. Discover deep consumer, brand and industry insights into the values and behaviors behind consumers’ quick service restaurant choices, so you can drive Brand Love and revenue growth. 

EXAMPLE quick service restaurant CUSTOMERS

  • McDonald's
McDonald's

The Collage Group team did a fantastic job of covering various behaviors/trends/barriers/drivers in the IEO space. The focus on diving in by ethnic segment, as well as the difference in Millennial & Gen Z behaviors, was extremely helpful.”

Executive, mcdonald’s

Case Studies

U.S. Food Brand Identified Significant Growth Opportunities with Multicultural Consumers

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Increased Brand Love and Advocacy at a Leading Consumer Goods Company

Challenge To realize its mission of bringing “Flavor to All”, an international Processed & Packaged Goods Company recognized the need…

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More Case Studies

Quick Service Restaurants Category Essentials

Explore new consumer attitudes and behaviors around quick service restaurant dining, carryout usage and product consumption in this excerpt of our Category Essentials report specific to quick service restaurants. 

Solutions for Business Impact

Quick Service Restaurants Insights

Captivate Asian Americans with Authentic Brand Engagement

Discover unique perspectives and motivations of Asian American consumers through their evolving, complex identities and actionable Group Traits with the…
Measuring the Cultural Fluency of Ads: Dunkin’

In our latest CultureRate:Ad consumer insights report, Multicultural consumers rate Dunkin’s “Welcome to Dunkin'” advertisement. Read more to see the…
Multicultural Consumer Category Pulse Check: Food & Beverage, Alcoholic Beverages, Media, Telecom & Quick Service Restaurants

To keep up with the American consumer, we provide our members timely and relevant insights they can use to fine-tune…

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