Author: Jenny Wolski

Connect with Black Americans through Holidays & Occasions
Holidays and occasions are focal points for many Americans—opportunities to connect with loved ones, maintain cultural and family traditions, and express themselves through decorations, food, entertainment, and more.

The Top Ten Brands for Asian American Consumers: Insights from CultureRate
Culturally fluent brands are able to use culture efficiently and effectively to connect across segments. In this report, we share the top 10 most culturally fluent brands for Asian American consumers.

Juneteenth 2023: What Should My Brand Do?
It’s not too late to activate! With over half of Black Americans celebrating Juneteenth, brands will want to make their mark on this important holiday. Keep reading to learn what consumers expect from brands like yours this Juneteenth.

Drive Brand Relevance with Black Consumer Essentials: Insights for Black Consumer Engagement
Collage Group’s presentation, Drive Brand Relevance with Black Consumer Essentials, explores three areas of our consumer fundamentals research: demographics and economic opportunity, identity, and Group Traits.

Understand and Embrace Black Consumer Passion Points
Learn how Black American consumers engage with Passion Points, including food, sports and fitness, travel, fashion, games, and home and garden.

Engaging Women Small Business Owners
American small businesses drive the America economy, and the number of women-owned small businesses is growing.

Essentials of Asian American Consumers
Collage Group’s Essentials of Asian Consumers presentation explores three areas of our consumer fundamentals research: demographics and economic opportunity, identity, and Group Traits.

America Now: Gen Z Women Key Issue – Sexism
More than 200 of America’s top brands have access to the deep cultural insights needed to engage America’s diverse consumers. Do you?

America Now: Younger LGBTQ+ Americans Have High Expectations for Brands
More than 200 of America’s top brands have access to the deep cultural insights needed to engage America’s diverse consumers. Do you?