Author: Jill Rosenfeld
Jill Rosenfeld
Associate Director, Cultural Insights
New Millennial Insights to Grow Market Share in 2023
Discover Millennials unique perspectives and motivations through their evolving demographics, complex identity, and actionable Group Traits.
Engage LGBTQ+ Health: Medications, Insurance, Provider Preferences & More
Build trust with LGBTQ+ consumers by demonstrating a nuanced understanding of their general health and wellness perceptions, barriers that prevent them from achieving their best health, and the support and improvements that they need.
Metaverse, TikTok, AR – Best Practices for Engaging Diverse Consumers in Media
Learn how Americans across races, ethnicities, and generations engage with emerging technology and media, including the metaverse, AR, VR, emerging social media platforms, and influencers.
Understand and Embrace Women’s Media Habits and Channels
Learn how women engage with media, including social media, movies, TV shows, music, reading, and podcasts.
Understand and Embrace LGBTQ+ Consumer Passion Points
Learn how LGBTQ+ American consumers engage with Passion Points, including food, sports and fitness, travel, fashion, games, and home and garden.
Guard Against Recession with Cultural Insights
Collage Group recently launched an urgent initiative into consumer attitudes and behaviors related to current events and the present economic situation.
How Great Brands are Supporting the LGBTQ+ Community
Collage Group is delighted to have hosted more than 100 consumer insights professionals for a conversation with diversity, marketing and research leaders from Google, AARP, E. & J. Gallo Winery and U.S. Bank.
Essentials of LGBTQ+ Consumers
Collage Group’s Essentials of LGBTQ+ Consumers presentation explores three areas of our consumer fundamentals research: demographics and segment context, identity, and Group Traits.
How Americans Feel About the Olympic Games
How do women celebrate Women’s History Month? And what are their expectations from brands during the month of March? Read on for insights curated from our 2021 Holidays and Occasions research.
Multicultural Women Expect Brands to Take Action toward Gender Equality
How do women celebrate Women’s History Month? And what are their expectations from brands during the month of March? Read on for insights curated from our 2021 Holidays and Occasions research.