Archives: Case Studies
How an Alcohol Beverage Company Grew Market Share by Improving Its Cultural Fluency While Spending Less than Competition
A challenger alcohol company sought to grow its vibrant tequila brand by partnering with Collage to uncover key insights.
Financial Brand Drives Growth with Hispanic Consumers
Collage’s fluen.ci data, curated content support and CultureRate:Ad testing helped a leading commercial bank build cultural fluency into new tech products.
Major Automotive Brand Drove Purchase Intent by +28%
A major automotive company's ads helped increase purchase intent by 28% among Asian Americans, 18% among Black consumers and 19% among Hispanic consumers.
Health Care Retailer Leans into Cultural for Business Growth
Collage Group designed a partnership solution for a health care retailer, leveraging a suite of research products and nimble service models.
Health Insurer Addresses Barriers to Entry for Health Care
Collage quickly delivered relevant members-only insights to get a major health insurance company's marketing team up to speed on multicultural strategies.
U.S. Food Brand Identified Significant Growth Opportunities with Multicultural Consumers
By leveraging our 26B+ data points, Collage helped the food company successfully position itself with multicultural consumers.
Alcoholic Beverage Company Fueled Business Growth with Multicultural Consumers
The alcoholic beverage company incorporated Collage data and insights on Millennial and Gen Z consumers into their creative strategy to drive growth.
Increased Brand Love and Advocacy at a Leading Consumer Goods Company
Collage designed a partnership solution for an international consumer goods company that wanted to target diverse consumers in a way that also connected across the total market.
Drove Automotive Appeal Among Black Consumers
A world-leading automotive brand applied Collage's cultural insights to drive enhancements in advertising that improved cultural resonance.
Built a Product Roadmap with Black Consumer Wine & Spirit Preferences
A global alcoholic beverage company used cultural insights to increase brand favorability among Black consumers across its entire brand portfolio.