Search results for: cultural traits
Search again:

Top Ads From 2022 That Resonate With Younger Black Consumers

David Evans

We analyzed more than 80 commercials in order to determine which advertisements resonated the best among younger Black consumers aged 18-42.

American Teenagers: How to Authentically Engage

Katya Skogen

Are you effectively engaging teenagers, one of the youngest, most diverse, and tech-savvy consumer segments in America?

Advertising to Hispanic American Consumers: Learnings from CultureRate:Ad Analysis

Giana Damianos

Resonating with Hispanic Americans goes beyond simply translating advertising from English to Spanish. CultureRate:Ad analysis reveals that successful ads do much more than use language to win Hispanic consumers.

Essentials of Hispanic Consumers

Sudipti Kumar

Collage Group’s Essentials of Hispanic Consumers presentation explores three areas of our consumer fundamentals research: demographics and economic opportunity, identity, and Group Traits.

Understand and Embrace Black Consumer Passion Points

Jenny Wolski

Learn how Black American consumers engage with Passion Points, including food, sports and fitness, travel, fashion, games, and home and garden.

Collage Group Raises $25 Million in Growth Capital to Continue to Fuel Member Engagement with Diverse Consumers

David Wellisch

Collage Group’s Essentials of Black Consumers presentation explores three areas of our consumer fundamentals research: demographics and economic opportunity, identity, and Group Traits.

Essentials of Black Consumers

Sudipti Kumar

Collage Group’s Essentials of Black Consumers presentation explores three areas of our consumer fundamentals research: demographics and economic opportunity, identity, and Group Traits.

Essentials of Millennial Consumers, 2022

Giana Damianos

Collage Group’s Essentials of Millennial Consumers presentation explores three areas of our consumer fundamentals research: demographics and segment context, identity, and Group Traits.

Essentials of LGBTQ+ Consumers

Jill Rosenfeld

Collage Group’s Essentials of LGBTQ+ Consumers presentation explores three areas of our consumer fundamentals research: demographics and segment context, identity, and Group Traits.

Essentials of Asian American Consumers

Jenny Wolski

Collage Group’s Essentials of Asian Consumers presentation explores three areas of our consumer fundamentals research: demographics and economic opportunity, identity, and Group Traits.