Tag: black

Understand and Embrace Black Consumer Passion Points

Jenny Wolski

Learn how Black American consumers engage with Passion Points, including food, sports and fitness, travel, fashion, games, and home and garden.

Guard Against Recession with Cultural Insights

Jill Rosenfeld

Collage Group recently launched an urgent initiative into consumer attitudes and behaviors related to current events and the present economic situation.

Talking About ‘Inflation’ May Backfire for Brands

Quintin Simmons

It’s no surprise that in Collage Group’s recent consumer survey on the economy, a whopping 93% of respondents said they have noticed that items they ordinarily purchase are now more expensive, and 78% said they are “a little” to “very worried” about their current financial situation.

In Wake of Higher Prices, Grocery Shoppers Buy Cheaper Brands, Make Fewer Purchases

Quintin Simmons

As prices for everyday items continue to soar, a number of Americans find themselves priced out of buying certain products, and others are able to afford but refuse to pay the steeper costs.

Authentically Engage Multicultural America Now

David Wellisch

Collage Group joins The Quirk’s Event for a conversation about understanding and engaging Multicultural America Now.

Essentials of Black Consumers

Sudipti Kumar

Collage Group’s Essentials of Black Consumers presentation explores three areas of our consumer fundamentals research: demographics and economic opportunity, identity, and Group Traits.

Engaging Small Business Owners in America

Jack Mackinnon

The LGBTQ+ segment is large and growing. An important part of connecting with the segment is understanding and embracing LGBTQ+ terminology.

How Americans Feel About the Olympic Games

Jill Rosenfeld

How do women celebrate Women’s History Month? And what are their expectations from brands during the month of March? Read on for insights curated from our 2021 Holidays and Occasions research.

How Americans Are Celebrating Black History Month

Alonzo Bailey

Learn how American consumers across racial and ethnic segments prepare for and celebrate Black History Month. Read on for insights curated from our 2021 Holidays and Occasions research.

America Now: Acculturation and Afro-Hispanic Identity

Jack Mackinnon

This research is part of a series that expands on our 2021 Roundtable Presentation, America Now. Learn how acculturation and race impact Hispanic identity.