Tag: culturerate brand

The Top Brands for Black Consumers: Leading with Cultural Co-Creation

Elizandra Granillo

Learn how leading brands leverage deep insights to create highly compelling omnichannel campaigns that fuel growth with Black consumers.

Without Cultural Fluency, Brands Risk Major Backlash from Ads

David Evans

Effective ads require cultural fluency, the ability to use culture to efficiently and effectively connect across consumer segments.

Top CultureRate Scores Reveal Category Insights

Jack Mackinnon

Top CultureRate Ad and Brand scores reveal both top-performers and provide crucial context for category-wide Cultural Fluency.