Tag: demographics

Consumer Spending and Financial Behavior | Fall 2025

Lauren Goldberg

Discover key fall spending trends and how multicultural consumers are reshaping financial behavior in the U.S. with emerging insights and market signals.

America Now 2026: Understanding the Consumer Response to a Nation in Flux

Katya Skogen

Explore how authenticity and cultural relevance drive brand trust in 2026 as consumers seek protection, creativity, and genuine connection.

“Where Code Meets Culture” by Amit Shah

Guest Author

“Where Code Meets Culture” by Amit Shah explores how technology, AI, and culture intersect—reshaping marketing, insights, and human creativity.

Ask Collage is Live: Redefining How Brands Discover Growth

Elizabeth Jackson

Today, we officially launch Ask Collage, a groundbreaking advancement in our mission to redefine how brands discover new growth opportunities.

From Signals to Strategy: How Collage Is Shaping the Future of AI in Consumer Insights

David Albert

For decades, consumer insights have been the bridge between brands and the people they serve. Our industry has always embraced new technologies to make research faster, smarter, and more actionable. From turning email into a feedback engine to harnessing early natural language processing for coding open-ended questions. Today, we’re entering another transformation: AI at scale, […]

Cultural Fluency: The Strategic Growth Currency for Today’s Marketers

Elizabeth Jackson

Discover how cultural fluency drives brand growth by connecting with diverse audiences authentically and effectively.

Scaling Back DEI Could Cost You Up to One-third of Your Consumers

David Albert

Consumers are noticing—and responding—when companies reduce their diversity, equity, and inclusion (DEI) initiatives.

Cultural Fluency Imperative Infographic

David Albert

Inclusive marketing and Cultural Fluency aren’t optional for brands aiming for sustainable growth—they are essential.

The Longevity Revolution: Marketing to an Aging and Evolving America

Giana Damianos

Explore Collage’s “Three Big Ideas” for adapting your brand strategy to the shifting generational landscape for the Longevity Revolution.

Drive Brand Relevance with Gen Z Consumers

Natalie Griffith

Self-discovery isn’t slowing down as Gen Z ages into adulthood. Race, gender and sexuality are all increasing in importance as part of their sense of identity. Learn more about Gen Z Americans’ unique perspectives and motivations.