Tag: generations
The Longevity Revolution: Marketing to an Aging and Evolving America
Explore Collage’s “Three Big Ideas” for adapting your brand strategy to the shifting generational landscape, supported by the latest Census ACS data and expert insights—download the full white paper and deck for a deeper dive. Our latest research explores the transformative demographic changes reshaping America and the essential steps brands must take to remain competitive […]
Learn How the World’s Leading Brands Are Elevating Their Voice with Cultural Intelligence
By embracing cultural intelligence, leading brands are building a stronger, more inclusive future—one authentic connection at a time. Join the conversation and see how cultural fluency can transform your brand, too.
Growing Beyond the Core: Accelerate Revenue With Incremental Audiences
Discover Collage's new Growth Solutions that allow marketers to future-proof their brand by discovering and understanding consumer segments that can yield new, incremental target audiences, enriching their current segmentation strategy.
Predictions for 2025: How to Unlock Growth With Changing Consumer Trends
Our predictions for 2025 offer critical insights into the evolving consumer landscape, emphasizing the need for adaptability, inclusivity.
Drive Brand Relevance with Gen Z Consumers
Self-discovery isn’t slowing down as Gen Z ages into adulthood. Race, gender and sexuality are all increasing in importance as part of their sense of identity. Learn more about Gen Z Americans’ unique perspectives and motivations.
Pulse Check on Health & Wellness: How to Solve for Generational Health Concerns
Learn how Americans across generations engage with health and wellness.
Reach Consumers with Insights on Generational Media Habits
Learn how Americans across Generations engage with media, including social media, video content, music, and more.
Standout Olympic Ads: Learnings from the World’s Top Brands
Learn how some of the world’s top brands showcased their Values and engaged with consumers across cultural bounds during the Summer games.
2024 Holiday Planning 3 Best Practices
Learn how to identify new consumer targets, develop authentic ad campaigns and create in-store experiences to maximize brand impact in the gift-giving season.
Act on Shifting Passions: Fuel Growth from Gen Z to Boomers
Our latest report shares timely insights on what matters to consumers across generations in the world of food, video games, and sports for Gen Z - Boomers.