Tag: kids

Back-to-School: Engage Diverse Consumers as They Plan

Jack Mackinnon

It’s back-to-school season! Access the latest insights down to your category to engage parents and kids as they shop for new clothes, school supplies, and more.

DTC CPG Insights: Direct-To-Consumer Insights for Personal Care CPG Providers

Sudipti Kumar

Our recent research at Collage Group reviews the direct-to-consumer (DTC) market to analyze the threat it poses to consumer packaged goods (CPG) brands that rely on third-party providers for sales, to give profound DTC CPG insights.

Connect with Diverse Parents and Kids on Key Issues and Identity

Giana Damianos

Win the rapidly diversifying American family by understanding the key issues and concerns of today’s parents, and how they’re educating their children on diversity and identity.

Four Steps to Win Parents of America’s Diverse Teenagers

Bryan Miller

Our latest study, Four Steps to Win Parents of America’s Diverse Teenagers, offers members insights and action steps on three crucial topics.

Captivate Parents of Kids Under 5 through Marketing

Bryan Miller

Learn how to position your brand to better connect with parents of kids under 5, across gender and racial and ethnic groups.

Winning Brands Don’t Compromise Their Focus on Diverse Consumers

David Wellisch

We are incredibly excited to enter the new year with our biggest plans yet for expanding the depth of our cultural intelligence–all centered on helping you thrive in our transformational environment.

Explore Our Most Popular 2022 Consumer Insights

David Evans

We are incredibly excited to enter the new year with our biggest plans yet for expanding the depth of our cultural intelligence–all centered on helping you thrive in our transformational environment.

Start 2023 Strong with New Diverse Consumer Insights

David Wellisch

We are incredibly excited to enter the new year with our biggest plans yet for expanding the depth of our cultural intelligence–all centered on helping you thrive in our transformational environment.

Engage Gen Alpha & Younger Gen Z and Create a Lifetime of Brand Loyalty

Natalie Griffith

Learn more about how Collage Group can help you better connect with older Gen Z, younger Gen Alpha, and their (mostly) Gen X and Millennial parents.

5 Key Findings on American Parents

Bryan Miller

Learn how American parents differ from their non-parent peers with respect to key cultural values such as community-seeking, optimism, and being culture-focused.