Tag: kids

Four Steps to Win Parents of America’s Diverse Teenagers

Bryan Miller

Our latest study, Four Steps to Win Parents of America’s Diverse Teenagers, offers members insights and action steps on three crucial topics.

Captivate Parents of Kids Under 5 through Marketing

Bryan Miller

Learn how to position your brand to better connect with parents of kids under 5, across gender and racial and ethnic groups.

Winning Brands Don’t Compromise Their Focus on Diverse Consumers

David Wellisch

We are incredibly excited to enter the new year with our biggest plans yet for expanding the depth of our cultural intelligence–all centered on helping you thrive in our transformational environment.

Explore Our Most Popular 2022 Consumer Insights

David Evans

We are incredibly excited to enter the new year with our biggest plans yet for expanding the depth of our cultural intelligence–all centered on helping you thrive in our transformational environment.

Start 2023 Strong with New Diverse Consumer Insights

David Wellisch

We are incredibly excited to enter the new year with our biggest plans yet for expanding the depth of our cultural intelligence–all centered on helping you thrive in our transformational environment.

Engage Gen Alpha & Younger Gen Z and Create a Lifetime of Brand Loyalty

Natalie Griffith

Learn more about how Collage Group can help you better connect with older Gen Z, younger Gen Alpha, and their (mostly) Gen X and Millennial parents.

5 Key Findings on American Parents

Bryan Miller

Learn how American parents differ from their non-parent peers with respect to key cultural values such as community-seeking, optimism, and being culture-focused.

Parents & Kids: Category Essentials

Natalie Griffith

Part of understanding parents and kids is appreciating how decisions are made in specific categories. Explore usage, drivers, and channels for specific categories that are top of mind for parents and kids, as well as additional insights brands need to fully understand parents and how they differ across diverse segments.

Connect with America’s Diverse Parents

Bryan Miller

Are you effectively engaging the 62 million parents currently living in the US with kids under 18? To win in a rapidly diversifying America, it’s crucial to understand these individuals and how they’re raising their children.

Insights You Need to Engage and Activate Parents and Kids Across Race and Ethnicity

Jack Mackinnon

As American consumer attitudes continue to evolve, Collage Group is incredibly excited to announce our new Parents & Kids cultural intelligence program.