Tag: kids

Parents & Kids: Category Essentials

Natalie Griffith

Part of understanding parents and kids is appreciating how decisions are made in specific categories. Explore usage, drivers, and channels for specific categories that are top of mind for parents and kids, as well as additional insights brands need to fully understand parents and how they differ across diverse segments.

Connect with America’s Diverse Parents

Bryan Miller

Are you effectively engaging the 62 million parents currently living in the US with kids under 18? To win in a rapidly diversifying America, it’s crucial to understand these individuals and how they’re raising their children.

Insights You Need to Engage and Activate Parents and Kids Across Race and Ethnicity

Jack Mackinnon

As American consumer attitudes continue to evolve, Collage Group is incredibly excited to announce our new Parents & Kids cultural intelligence program.

America Now: Gen Z Women Key Issue – Sexism

Jenny Wolski

More than 200 of America’s top brands have access to the deep cultural insights needed to engage America’s diverse consumers. Do you?

Multicultural Consumer Media Consumption

Jack Mackinnon

Optimize your brand’s connection with consumers across multicultural segments by understanding where they consume media content, and why they go where they do.

How Consumers Across Generations Celebrate Halloween

Katie Hockstein

Learn how consumers across generational segments interact with and celebrate Halloween.

How Consumers Engage with Cookouts and Barbecues

Katie Hockstein

Collage Group helps marketers and insights leaders connect around this occasion by providing insights that clarify the similarities and differences in how American consumers across diverse segments prepare for and experience cookouts and barbecues.

Consumer Attitudes Towards the Olympics

Katie Hockstein

Collage Group helps marketers and insights leaders connect around this occasion by providing insights that clarify the similarities and differences in how American consumers across diverse segments prepare for and experience the Olympics.