Tag: multicultural
How Americans Feel About the Olympic Games
How do women celebrate Women’s History Month? And what are their expectations from brands during the month of March? Read on for insights curated from our 2021 Holidays and Occasions research.
Multicultural Women Expect Brands to Take Action toward Gender Equality
How do women celebrate Women’s History Month? And what are their expectations from brands during the month of March? Read on for insights curated from our 2021 Holidays and Occasions research.
How Women Want Brands to Get Involved in Women’s History Month
How do women celebrate Women’s History Month? And what are their expectations from brands during the month of March? Read on for insights curated from our 2021 Holidays and Occasions research.
How Americans Celebrate the Lunar New Year
Welcome in the Year of the Tiger and learn how Asian American consumers prepare for and celebrate Lunar New Year. Read on for insights curated from our 2021 Holidays and Occasions research.
America Now: Acculturation and Afro-Hispanic Identity
This research is part of a series that expands on our 2021 Roundtable Presentation, America Now. Learn how acculturation and race impact Hispanic identity.
America Now: Economic Inequality
This research is part of a series that expands on our 2021 Roundtable Presentation, America Now. Read on to learn how Americans feel about income inequality in the United States today.
CultureRate: Better Target Your Brand While Driving Halo Effects in Ads
Using our CultureRate database, we analyzed over 500 brands and 100 ads gathered across the last 12 months to a set of lessons that help marketers better connect with today’s “New Wave” consumers between 18 and 41, across race and ethnicity.
Holidays and Occasions: Christmas, Hanukkah, Kwanzaa, and New Year’s
More than 200 of America’s top brands have access to the deep cultural insights needed to engage America’s diverse consumers. Do you?
America Now: Younger LGBTQ+ Americans Have High Expectations for Brands
More than 200 of America’s top brands have access to the deep cultural insights needed to engage America’s diverse consumers. Do you?
Start 2022 Strong with New Diverse Consumer Insights
More than 200 of America’s top brands have access to the deep cultural insights needed to engage America’s diverse consumers. Do you?