Terms & Conditions

The Collage Group’s Online Terms of Service: Effective February 23, 2016; updated January 1, 2024, and March 21, 2025

Collage Group, LLC. (“Collage Group,” “we”, “our”, or “us”) operates a business network exclusively available for its paying clients (“Clients”) and their authorized users (“Users”). This network features a cultural intelligence platform accessible to Users via a website located at app.collagegroup.com (the “Platform”). The Platform provides insights into diverse consumer groups, including but not limited to Hispanic, Black, Asian, Generation Z, Millennial, Generation X, Boomer, LGBTQ+ and Women. No personally identifiable information (“PII“) is disclosed to Users; provided, however, that certain individuals may be referenced in their official, publicly known, or corporate capacities (e.g., the Chairman of the Federal Reserve, Jerome Powell; or the Chief Executive Officer of Toyota Motor Corporation, Koji Sato).

The Platform also offers an intersectional approach, providing analysis that considers overlapping identities, such as Black Generation Z or LGBTQ+ Millennials, to deliver a richer understanding of consumer behavior and cultural trends.
In addition, the Platform enables Users to access proprietary content, register for events, and utilize additional features (collectively, the “Services”).

Please read the following terms (“Terms of Service”) carefully. These Terms of Service govern your access to and use of the Platform and the Services, including any content, information, products therein. These Terms of Service are included by reference and made a part of the legal agreement between each Client and us (each such agreement a “Governing Agreement”). In the event of any conflict or inconsistency between the Terms of Service and the Governing Agreement, the Governing Agreement shall control.

In the case of a User (if any) whose employer has not yet executed an agreement with us, the Terms of Service are a legal agreement between you and us. YOU UNDERSTAND THAT BY USING THE PLATFORM (INCLUDING ANY CONTENT PROVIDED THEREIN), YOU ARE AGREEING TO BE BOUND BY THESE TERMS OF SERVICE, EITHER AS A CLIENT WHO WILL ENSURE COMPLIANCE BY YOUR EMPLOYEES OR AS A USER WHO AGREES TO COMPLY (INCLUDING, WHERE APPLICABLE, AS PART OF YOUR EMPLOYMENT CONTRACT WITH YOUR EMPLOYER).

IF YOU ARE A CLIENT, YOU AGREE TO ENSURE THAT YOUR EMPLOYEES COMPLY WITH THESE TERMS OF SERVICE, AND AGREE YOU ARE RESPONSIBLE FOR ANY BREACHES OF THESE TERMS BY YOUR EMPLOYEES. IF YOU ARE A USER WHOSE EMPLOYER HAS EXECUTED AN AGREEMENT WITH US (I.E. a “Governing Agreement” as defined above), YOU AGREE THAT YOUR USE IS PURSUANT TO YOUR STATUS AS AN EMPLOYEE AND SUBJECT TO YOUR EMPLOYMENT CONTRACT, AND THAT YOUR EMPLOYER IS RESPONSIBLE TO US FOR ANY BREACH BY YOU.

IF YOU DO NOT WANT TO BECOME A USER, DO NOT ACCESS, VIEW, DOWNLOAD OR OTHERWISE USE THE PLATFORM OR THE SERVICES. IF YOU DO NOT ACCEPT THESE TERMS OF SERVICE IN THEIR ENTIRETY, YOU MAY NOT ACCESS OR USE THE SITE OR SERVICES.

Modification of the Platform or Terms of Service.
1. We reserve the right, in our sole discretion, at any time to modify the Platform, without notice.
2. No modification of the Terms of Service shall, as applied to any Client, reduce the rights of that Client as set forth in the Governing Agreement between Collage and such Client. Subject to the foregoing, we reserve the right to modify these Terms of Service. All modified terms and conditions will be effective after they are posted on the Platform (unless a longer notice period is required by applicable law). If any modified terms and conditions are not acceptable to you, your sole remedy is to cease using the Platform and the Services, and if applicable, cancel your Account (defined below). By continuing to access or use the Platform after we make any such modification, you agree to be bound by the revised Terms of Service.
Registration and Eligibility.
1. To become a User, you must be employed by a Client and identified by such Client to Collage as an approved user. In order to access certain features of the Platform and Services, you must set up a Collage account (“Account”), with a corresponding username and password. Your username and password will permit you to access certain secure areas of the Platform only available to Clients. The areas that are accessible to you will depend upon what services you have elected to subscribe to.
2. The only PII we receive from Users is their name (which we use for login authentication purposes). We do not receive any PII from Clients, unless we and a particular Client expressly agree specific data will be provided, in which case we use such data solely to provide Custom Reports to such Client as a work-for-hire, as more particularly described in the Governing Agreement between Collage and such Client. We encourage you to review our Privacy Policy for information about our policies and procedures regarding all matters pertaining to PII.
3. You are responsible for safeguarding and maintaining the confidentiality of your username, password and corresponding Account information. You agree not to disclose your password to anyone. You agree that you are entirely and solely responsible for any and all activities or actions that occur under your Account, whether or not you have authorized such activities or actions. You agree to notify us of any unauthorized use of your Account or any other breach of security within (24) twenty-four hours of such use being known to you. If your username or password is lost or stolen, please notify us immediately so that a substitute username or password can be created.
4. You agree to provide true, accurate and complete registration information and to maintain as current and promptly update relevant registration information provided to us. You will not use false identities or impersonate any other person or use credentials of any other person to access the Platform or Services.
5. You consent to the use of electronic means to provide you with any notices given pursuant to these Terms of Service.
6. We may revoke access to the Platform and Services of any individual who is an employee of a Client upon the termination of that individual’s employment with such Client.
7. If Client needs to make any substitution of Authorized Users, Client shall notify the Collage account manager identified in the applicable Governing Agreement (or Statement of Work thereunder), who will assist with the issuance of replacement credentials. Any replacement Authorized User must be a part of the group approved to use the Subscription Services within Client’s organization as set forth in the Governing Agreement. Substitution of Authorized Users is subject to Collage’s approval, not to be unreasonably conditioned, withheld or delayed.
Content.
1. Certain types of content are made available through the Platform and the Services. “Collage Content” as used in these Terms of Service means, collectively, the text, data, graphics, images, photos, video files or any other content made available through the Platform and/or the Services. WE RESERVE THE RIGHT TO REMOVE AND PERMANENTLY DELETE ANY COLLAGE CONTENT FROM THE PLATFORM WITHOUT NOTICE.
2. You may not share in its entirety any decks, webinars or other written, or video content prepared by Collage with any third party except as set forth in this Section 3. You may include in Client materials provided to third parties limited excerpts from the Services as follows: (i) no more than twenty-five percent (25%) of any Syndicated Report included in your license may be shared with third parties without Collage’s prior written consent; (ii) no excerpt totaling more than 300 words of the Collage Platform may be shared with third parties without Collage’s prior written consent; (iii) Excerpts must be unmodified; (iv) you may not modify any of the disclaimer language included in the Collage Platform or in any Syndicated Reports, (v) no brand data from Collage’s fluen.ci^SMproduct may be shared with any third party without Collage’s prior written consent; and (vi) you shall cite Collage as the source of any and all such data and/or materials. The form of such citation should be “Made available pursuant to license from the Collage Group.” Client agrees not to resell excerpts in any way.
3. Except for limited excerpts as described above or as otherwise expressly provided in the contract between Collage and Client, you are not authorized to reproduce, publicly display, perform, distribute, alter, transmit, create derivative works from, or otherwise share any content from the Platform or Services with any other individuals or third parties.
4. Collage reserves the right, in Collage’s sole discretion, to instruct Client to remove Collage content from materials posted on any public site or offered for sale or license or to instruct Client to remove such content, which Client agrees to remove if so instructed. In no event may Collage’s content be resold without permission.
5. You may not upload, distribute or share any content from the Subscription Services with any Artificial Intelligence, machine learning program, content aggregator or other similar sites or tools, nor may you provide such services or tools with access to the website or its content.
6. The restrictions in this Section 3 shall not apply to a Client with respect to “Custom Reports,” if any, specified in a Governing Agreement (or SOW thereunder), which shall be owned as works for hire by Client, subject to the terms and as set forth in such Governing Agreement.
Your Obligations in Using the Platform and Services.
The Platform and Services may be used and accessed for lawful purposes only. You agree to abide by all applicable local, state, national and foreign laws, treaties and regulations in connection with your use of the Platform and Services. In addition, without limitation, you agree that you will not do, or attempt to do, any of the following while using or accessing the Platform or Services:
1. Circumvent, disable or otherwise interfere with security related features of the Platform or Services that prevent or restrict use or copying of any Collage Content;
2. Interfere with or disrupt (or attempt to interfere with or disrupt) any web pages available on the Platform or Services, servers or networks connected thereto, or the technical delivery systems of our providers, or disobey any requirements, procedures, policies, or regulations of networks connected to the Platform or Services;
3. Probe, scan or test the vulnerability of any Collage system or network or breach or impair or circumvent any security or authentication measures protecting the Platform or Services;
4. Decipher, decompile, disassemble or reverse engineer any of the software used to provide the Platform or Services;
5. Access, search or meta-search the Platform or Services with any engine, software, tool, agent, device or mechanism other than software and/or search agents provided by us.
6. Collect or store login or other personal data about other Users without their express permission;
7. Impersonate or misrepresent your affiliation with any person or entity, or otherwise commit fraud;
8. Use the Platform or Services in any manner not permitted by these Terms of Service; or
9. Encourage or instruct any other individual to do any of the foregoing or to violate any term of these Terms of Service.
Termination; Cancellation.
1. In the event that you violate these Terms of Service, we may immediately terminate or suspend your access to the Platform and Services. Upon termination, all licenses and other rights granted to you by these Terms of Service will immediately cease. Collage Group is not liable to you or any third party for termination of the Services or termination of your use of the Services. Furthermore, we will have no obligation to maintain any information stored in our database related to your Account or to forward any information to you or any third party.
2. If you cease to be a Client of Collage or if you are a User and you cease to be employed by the Client that designated you as a User, your Account will be terminated. Upon any such termination, your Account will no longer be accessible.
3. If you wish to terminate the access of any User, please send a request to [email protected].
4. Any suspension, termination or cancellation will not affect your obligations to Collage under these Terms of Service (including but not limited to ownership, indemnification and limitation of liability), which by their sense and context are intended to survive such suspension, termination or cancellation.
Third Party Links.
The Platform and/or Services may provide links to third party websites or resources. You acknowledge and agree that Collage is not responsible or liable for the availability or accuracy of, and Collage does not endorse, such websites or resources or the content, products, or services on or available from such websites or resources. You acknowledge sole responsibility for and assume all risk arising from your use of any such websites or resources.
Intellectual Property Rights and Ownership.
1. Content. You may access and use the Platform, Services, and Collage Content in accordance with these Terms of Service and any specific terms of use that we make available to you. You will not remove, alter or conceal any copyright, trademark, service mark or other proprietary rights notices incorporated in or accompanying the Platform, Services, Collage Content, or related products and services. Subject to the limit excerpt rights set forth in your license agreement with Collage, you will not reproduce, modify, adapt, prepare derivative works based on, perform, display, publish, distribute, transmit, broadcast, sell, license or otherwise exploit the Platform, Services, or any Collage Content. Collage Group and its respective licensors own all rights, title and interest, including all worldwide intellectual property rights in the Platform, Services, and Collage Content, and the trademarks, service marks, and logos contained therein (excluding trademarks, service marks, and logos whose inclusion is pursuant to the doctrine of nominative fair use).
Copyrighted Materials: No Unauthorized Use.
If you believe that any material included within the Platform or the Service violates your copyright, please refer to, and avail yourself of, the procedures set forth in the Section 13 (Claims Regarding Copyright Infringement) below.
Disclaimer of Warranties.
1. Non-Infringement Warranty. Collage warrants that the Services, in the form provided by Collage, will not violate or infringe upon the intellectual property rights of any third party.
2. Disclaimer Of All Other Warranties. THE SERVICES ARE PROVIDED ON AN “AS IS” BASIS. EXCEPT AS EXPRESSLY PROVIDED IN SECTION 9(a) ABOVE, COLLAGE DISCLAIMS ALL WARRANTIES, WHETHER EXPRESS OR IMPLIED, STATUTORY OR OTHERWISE. THIS INCLUDES, WITHOUT LIMITATION, (I) ANY IMPLIED WARRANTIES OF FITNESS FOR A PARTICULAR PURPOSE, OR ANY WARRANTIES REGARDING THE ACCURACY, RELIABILITY, COMPLETENESS OR ADEQUACY OF CONTENT, OR ANY PORTION THEREOF; (II) THAT THE CONTENT PROVIDED THROUGH THE PLATFORM WILL BE FREE FROM ERRORS, OMISSIONS, DEFECTS, OR DELAYS IN OPERATION, OR FROM TECHNICAL INACCURACIES OR OTHER ERRORS. CLIENT RECOGNIZES THE UNCERTAINTIES INHERENT IN ANY ANALYSIS OR INFORMATION THAT MAY BE PROVIDED AS PART OF THE PLATFORM AND ACKNOWLEDGES THAT THE SUBSCRIPTION SERVICES ARE NOT A SUBSTITUTE FOR ITS OWN INDEPENDENT EVALUATION AND ANALYSIS AND SHOULD NOT BE CONSIDERED A RECOMMENDATION TO PURSUE ANY COURSE OF ACTION. ALL SUBSCRIPTION SERVICES REFLECT INFORMATION AVAILABLE AS OF THE PUBLICATION DATE, AND REFLECT COLLAGE’S JUDGMENT AT SUCH TIME (e.g., BASED UPON THE SOURCES COMPILED AND ANALYZED BY COLLAGE), WHICH JUDGMENT IS SUBJECT TO CHANGE. COLLAGE IS NOT OBLIGATED TO ADVISE CLIENT OF ANY CHANGES IN THE INFORMATION OR PERSPECTIVES CONTAINED IN THE SUBSCRIPTION SERVICES AFTER SUCH DATE. THE SUBSCRIPTION SERVICES ARE INTENDED SOLELY AS A RESEARCH TOOL AND MAY REPRESENT ONLY ONE OR A LIMITED NUMBER OF PERSPECTIVES WHICH MAY NOT ALIGN WITH THOSE OF OTHER INDUSTRY EXPERTS. COLLAGE IS NOT ENGAGED IN RENDERING LEGAL, ACCOUNTING, OR OTHER PROFESSIONAL SERVICES. NO ADVICE OR INFORMATION, WHETHER ORAL OR WRITTEN, OBTAINED BY YOU FROM US, WILL CREATE ANY WARRANTY NOT EXPRESSLY STATED IN THIS AGREEMENT. YOUR USE OF THE PLATFORM IS AT YOUR SOLE DISCRETION AND RISK. COLLAGE SHALL NOT BE LIABLE FOR ANY ACTIONS OR DECISIONS THAT CLIENT MAKES BASED ON THE SUBSCRIPTION SERVICES OR ANY INFORMATION CONTAINED THEREIN. IN JURISDICTIONS THAT DO NOT ALLOW THE EXCLUSION OR LIMITATION OF INCIDENTAL OR CONSEQUENTIAL DAMAGES, COLLAGE’S LIABILITY IN SUCH JURISDICTIONS SHALL BE LIMITED TO THE EXTENT PERMITTED BY LAW, AND THE TERMS LIMITING COLLAGE’S LIABILITY IN THIS SECTION SHALL IN ANY CASE BE INTERPRETED TO LIMIT COLLAGE’S LIABILITY TO THE GREATEST EXTENT PERMITTED BY LAW.
Limitation of Liability.
IN NO EVENT WILL COLLAGE GROUP, ITS OFFICERS, DIRECTORS, EMPLOYEES OR AGENTS, BE LIABLE TO YOU FOR ANY DAMAGES WHATSOEVER, INCLUDING WITHOUT LIMITATION, INDIRECT, INCIDENTAL, SPECIAL, PUNITIVE OR CONSEQUENTIAL DAMAGES ARISING OUT OF OR IN CONNECTION WITH YOUR USE OF THE PLATFORM OR, SERVICES, WHETHER THE DAMAGES ARE FORESEEABLE AND WHETHER OR NOT COLLAGE HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES. THE FOREGOING LIMITATION OF LIABILITY WILL APPLY TO THE FULLEST EXTENT PERMITTED BY LAW IN THE APPLICABLE JURISDICTION AND IN NO EVENT WILL COLLAGE’S CUMULATIVE LIABILITY TO YOU EXCEED THE AMOUNT PAID OR PAYABLE TO COLLAGE IN THE TWELVE MONTHS PRIOR TO THE INCIDENT GIVING RISE TO SUCH DAMAGES.
Indemnification.
You agree to defend, indemnify, and hold Collage, its officers, directors, employees and agents, harmless from and against any claims, liabilities, damages, losses, and expenses, including without limitation reasonable attorney’s fees and costs, arising out of or in any way connected with (i) your access to or use of the Platform or Services,; (ii) your violation of these Terms of Service; or (iii) your violation of any third party right, including without limitation any intellectual property right, publicity, confidentiality, property or privacy right.
General.
1. Governing Law; Venue: This Terms of Service shall be governed by and interpreted in accordance with the laws of the State of Maryland excluding that body of law pertaining to conflict of laws. Any legal action or proceeding arising under this Terms of Service will be brought exclusively in courts located in Maryland and the parties hereby irrevocably consent to the personal jurisdiction and venue therein.
2. Severability: If any provision of these Terms of Service is found to be invalid or unenforceable under mandatory laws of a particular jurisdiction, such provision shall be interpreted as to give maximum effect to its intended purpose and this shall not affect the validity or enforceability of (a) such provision under the laws of any other jurisdiction, or (b) any other provision of the Agreement.
3. Notices: By us: We may notify you via postings on www.collagegroup.com, and via email or any other communications means to contact information you provide to us. The date of receipt shall be deemed the date on which such notice is posted or transmitted. By you: You may also notify us via email at [email protected] or via mail or courier at The Collage Group, Inc., Attn: Legal Department, Collage Group, 4550 Montgomery Avenue, Bethesda, MD 20814; any notices that you provide without compliance with this Section on Notices shall have no legal effect. The date of receipt shall be deemed the date on which we actually receive such notice.
4. Entire Agreement: Except as may be set forth in a duly executed written agreement by and between Collage and a Client of Collage, you agree that these Terms of Service constitutes the entire, complete and exclusive agreement between you and us regarding the Service and supersedes all prior agreements and understandings, whether written or oral, or whether established by custom, practice, policy or precedent, with respect to the subject matter of these Terms of Service.
5. No informal waivers, agreements or representations: A party’s failure to act with respect to a breach does not waive such party’s right to act with respect to that breach or subsequent similar or other breaches.
6. No Injunctive Relief: In no event shall you seek or be entitled to rescission, injunctive or other equitable relief, or to enjoin or restrain the operation of the Platform or Service, exploitation of any advertising or other materials issued in connection therewith, or exploitation of the Platform or Service or any content or other material used or displayed through the Platform or Service.
7. Assignment and Delegation: You may not assign or delegate any rights or obligations under these Terms of Service and any purported assignment and delegation shall be ineffective. We may freely assign or delegate all rights and obligations under these Terms of Service, fully or partially. We may also substitute, by way of unilateral novation, effective upon notice to you, Collage with any third party that assumes our rights and obligations under this Agreement.
Claims Regarding Copyright Infringement
1. a. Collage respects the intellectual property rights of others and expects its users to do the same. In accordance with the Digital Millennium Copyright Act of 1998, Collage Group will respond expeditiously to claims of copyright infringement committed using the Service that are reported to Collage’s Designated Copyright Agent identified in the sample notice below.
2. b. If you are a copyright owner, authorized to act on behalf of one or authorized to act under any exclusive right under copyright, please report alleged copyright infringements taking place on or through the Platform or Services or other online network accessible through a mobile device or other type of device by completing the following DMCA Notice of Alleged Infringement and delivering it to the Collage Group Designated Copyright Agent. Upon receipt of Notice as described below, Collage Group will take whatever action, in its sole discretion, it deems appropriate, including removal of the challenged use from the Platform and/or Services, and/or termination of the Client’s account.
3. c. DMCA Notice of Alleged Infringement (“Notice”)
  1. Identify the copyrighted work that you claim has been infringed, or – if multiple copyrighted works are covered by this Notice – you may provide a representative list of the copyrighted works that you claim have been infringed.
  2. Identify the material or link you claim is infringing (or the subject of infringing activity) and that access to which is to be disabled, including at a minimum, if applicable, the URL of the link shown on the Platform or Services where such material may be found.
  3. Provide your mailing address, telephone number, and, if available, email address.
  4. Include both of the following statements in the body of the Notice:
    – “I hereby state that I have a good faith belief that the disputed use of the copyrighted material is not authorized by the copyright owner, its agent, or the law (e.g., as a fair use).”
    – “I hereby state that the information in this Notice is accurate and, under penalty of perjury, that I am the owner, or authorized to act on behalf of the owner, of the copyright or of an exclusive right under the copyright that is allegedly infringed.”
  5. Provide your full legal name and your electronic or physical signature.
  6. Deliver the Notice described in Section 13(b) above, with all items completed, to Collage Group’s Designated Copyright Agent:
    
    c/o Collage Group
    4550 Montgomery Ave.
    Suite 205
    Bethesda, MD 20814